Agency Growth Day: Event Website for Alto
Best Banner: Tagline Awards 2023
Agency Growth Day 2023 took place in Yekaterinburg on October 23–24. This annual conference brings together industry representatives interested in sharing insights and experiences. The unique aspect of this event is that speakers openly discuss their business challenges, failures, and seek advice.
As a graphical metaphor for the concept of the conference, Creative Director of Doubletapp Tatiana Roshal and the Design Team came up with using exaggerated outlines of the letters in the event name and “trigger” words (such as ‘from within,’ ‘problems,’ ‘numbers,’ ‘unique,’ ‘Urals’). This formed the basis for developing a visual language — unique shapes that not only provide their own individual image but also allow them to be used as backgrounds or additional graphics.
After the conference, the client decided to keep the design for the next event, which is planned to be held annually. We updated several blocks on the website to showcase this year’s event. The website will remain active throughout the year until the next event.
Our agency served as the design partner for the event. We created all the materials for the conference, including the landing page, layouts for online streaming, signs, badges, social media images and presentations.
This case got a bronze on Tagline Awards https://lnkd.in/dy-62xdx
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