What Is Happening With The Mobile App Market

Doubletapp
3 min readOct 30, 2023

Analytical agencies have researched the market of mobile devices and applications, and we have highlighted the most important statistical facts and compiled them into a single report.

Take a look at the market share of mobile devices, how many hours a day users spend on their phones, and how the situation will change in the next five years.

Users prefer mobile devices and touch versions of websites

According to StatCounter, a website for analyzing web traffic, the majority of internet traffic comes from mobile devices — 54.19%, followed by desktop — 43.46%, and tablets and consoles — less than 2.5% combined. Mobile devices have held the leading positions in the global market for the past 4 years.

Source: StatCounter

User attention on mobile phones is focused on applications

According to a data.ai study, the number of new applications in stores is increasing every year, and the usage time is also increasing — one-third of waking hours users spend in front of a mobile phone screen.

Overview of the mobile app situation in 2022

Source: Data.ai

The trend of increasing demand for mobile applications has been ongoing for the past six years

If the number of applications and offerings is increasing, according to the rules of economics, this is happening due to increased demand.

Source: Statista

The most popular niche for mobile app development is education

Source: AppBrain | Statistics

Mobile devices, applications, and development will continue to strengthen their position in the market

According to Statista’s forecasts, users will continue to spend money on mobile devices and technologies, and where there is money, there is business and scaling.

Source: Statista

Polina Skalkina, iOS lead:

“In 99% of cases, people come to us for the development of mobile applications to help their own business or public initiative. Different markets for mobile applications are opening or taking off, such as the market for mental health services or food delivery apps. I am glad that a large number of clients trust us, and we, in turn, strive to do cool things.”

Sources: StatCounter, Data.ai, Statista (1), AppBrain, Statista (2).

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